Recognize these words?

“I’d gladly pay you Tuesday for a hamburger today.”

Straight from the mouth of J. Wellington, aka “Wimpy,” famous for his appearances in the Popeye cartoons.
When is the best time to contact clients?  I’m glad you asked that question. Tuesday has been the best time for me to contact my clients and subscribers. Most people get bombarded with mails on Monday causing them to be a little distracted. By Tuesday the weekend has quickly become a distant memory and minds are focused, and for the others days the mind shift to the “Well, I’ll deal with it next week” syndrome.

So, Tuesday is the day for me.

HERE’S THE CHALLENGE: what do you send to prospects or clients that are unique, memorable and persuasive?

Tip #1 Blog Posts. Have you written a blog post that you think might be informative to your prospects, why don’t you send it to them? I do this every time I’ve consulted with a prospect. I will send them links to testimonials of clients I’ve worked with sharing concrete results they’ve got from working with me. Sometimes my client will even comment on the post! I also love to send blog post of mastermind pictures I’ve done with clients and say, “Just got back from another successful mastermind retreat in Brogue! Thought you’d like to see a few pictures…”

LET ME ASK YOU THIS…
Do you have a blog for your business?

Tip #2 Articles. Send them an article you’ve written. If it’s online, shoot them an email with the link. If it’s printed, send a copy by mail. If possible, use your prospect as a positive example in your article. Then highlight that section when you send it to them. Client attractive stuff. You can also send them other publications that you thing is relevant to your client’s need.  Just make sure you add a note that says “Thought of you when I saw this!”

LET ME ASK YOU THIS…
What have you written about today?

Tip #3 Event Postcard. When Manchester United won the European Cup in 2008, I went and buy a box of postcards and sent them out to my top 50 prospects. On the back of the card I wrote “Push the Button!” Half of them called me back within two days. One of them even hired me to work with them on a year long project.

LET ME ASK YOU THIS…
Is there any event or holiday that you can leverage to make your prospects think of you?

Tip #4 Travel Postcards. Every holiday I go, I send out a few dozen postcards that I get from a local souvenir shop, telling my prospects, “I wish you were here!” This is proof that I’ve been able to grow my business to support my lifestyle.

LET ME ASK YOU THIS…
When is your next business trip? Start creating a list of those that you will be writing too.

Tip #5 Pictures. I love to store me pictures online on Flickr so I can share the link to my prospects. Demonstrate value by sharing pictures of you and your existing clients laughing, dinning and having fun together. It’s a way of showing proof without the words. Let the picture do the talking. Make your prospect think, “Maybe WE should be working with her!”

LET ME ASK YOU THIS…
Do you have pictures that show you doing what you do?

BOTTOM LINE: Those that have a unique way of working get ahead. Change your style get notices and forget about using the same old, tired follow-up technique. Make your approach unique and unforgettable, and you’ll be certainly get more clients and grow your business in no time.

LET ME SUGGEST THIS…
How about you, post your most unique, most memorable follow-up technique here!

Photo by Gangie

* * * *
Joyce Oladipo
The Go To Gal to GROWING YOUR BUSINESS

Speaker, Coach, Entrepreneur

www.BeAWealthyEntrepreneur.com

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The blogger chain game continues. You write 7 things that someone may not know about you, and then you tag 7 other bloggers who will do the same. This is what I call email forwarding on steroids.

So do you want to know what’s special about me…

I love playing soccer. I have been playing soccer since I was 5. I even represented Luxembourg playing Gaelic football. I know soccer is not Gaelic but there is some foot work going on too.

I can’t swim. On and off I’ve taken classes but when I try to swim I just sink like a stone. Someday, I have to, because it’s my goal to swim with the fish.

I’m an Oprah fan; Love to see her one day though. I watch Oprah everyday. Even if am not home, I have it recorded.

I’m a green smoothie addict.  I have the green smoothie for breakfast and lunch. That’s what I used to lose weight after giving birth to my daughter Zaina.

Live in a French speaking country but I don’t speak French. I tried learning but never got better. Most of my clients speak English, that’s why. I need to get back to it though  to expand my client base.

I love shoes, I can dance for hours in high heel, no joke

I wear braids most of the time. Because I have very curly hair, that’s hard to manage. I take’s me about 8 hours to do it but that doesn’t stop me from doing it every 9 weeks.

 Now, your turn ; ) Love to see the 7 interesting things about you.

Pamela Slim

Entrepreneurs Journey

Alvin Phang  

Problogger

Karen Knowler 

Allison Babb

Leslie

Do You Twitter?

You can find out what I am doing now by following my Twitter here. If you like this post, you may consider clicking here to subscribe to my blog  To get my free report about growing your business, I would highly recommend you check out my site. If you have any further comment please do remember to comment below.

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Table of contents for January 8, 2009

1. How To Extract The Maximum Profit From Every Ad You Write -Part 1- The Secret Of The Most Successful Classified Ads
2. How To Extract The Maximum Profit From Every Ad You Write -Part 2 – Use Classifieds Ads To Generate Leads
3. How To Extract The Maximum Profit From Every Ad You Write -Part 3- Only Send Your Complete Sales Package To Those Who Request More Info
4. How To Extract The Maximum Profit From Every Ad You Write -Part 4- The Sales Closer

The Secret Of The Most Successful Classified Ads

There is now way you can make a sale within the classified ad itself so you should forget trying. There are two reasons for this:

(1)  You don’t have enough room to mentionall the benefits your product or service offers…

(2)  There seems to be a psychological Euro limit (usually €30.00 -€50.00) to what people will spend on a marketing offer from the classifieds alone.

Over the years have notice and play with these tactics. I use the Two-Step method to get my best results.

The first step is the placement of the classified ad, designed only to generate inquiries. The second step is to follow-up on the interest generated by the classified ad with a strong sales message, usually in the form of a sales letter or direct mail package. This acts as your sales closer.

If you have a product that sells in the price range of €30.00 -€50.00, than it mighy be possible to sell your product directly from the ad. To do so profitably though, will require a very high rate of response. So you need to test this.

If you want to stay on the most likely course of success, I would strongly advise that you stick with the Two- Step method. With this technique and a strong marketing package, you can sell just about anything!

 ~ Joyce Oladipo

Joyce Oladipo, The Business Growth & Marketing Mentor, is creator of the Profit Building system, the proven step-by-step program that shows you exactly how to grow your business fast without spending extra money on marketing. To Add €10,000’s In Pure Profit To Your Business and receive her weekly marketing articles on dramatically increasing your income, visit www.BeAWealthyEntrepreneur.com 

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1. How To Extract The Maximum Profit From Every Ad You Write -Part 4- The Sales Closer
2. How To Extract The Maximum Profit From Every Ad You Write -Part 2 – Use Classifieds Ads To Generate Leads
3. How To Extract The Maximum Profit From Every Ad You Write -Part 3- Only Send Your Complete Sales Package To Those Who Request More Info

Happy New Year

Last year was a challenging year for me. I had to joggle being e new mum and running my business. Oh boy what a challenge indeed.

In June 10th i gave birth to my little girl Zaina. She’s a little wonder.

Beacause of her i had to make a lot of changes in business to spend time with her.

Last year I wasn’t proactive enough. I spent most of the time learning new ways to grow my business but had no time to implement it.

So this year ‘am moving forward in my business by implemting most of the things that have learnt, so look forward to great things.  

To move forward I need to talk about the mistakes I’ve made

What Mistakes?

1.  Develop systems sooner: If I had to do it over, I would’ve started my blog sooner. I had a lead generation site that was getting subscribers but the list was not responsive. I kept sending them emails with just a 20% open rate because of that I wasn’t able to get my programs sold. It was difficult for me to have my programs full. If I had known I would have started blogging sooner. I get people signing up for me RSS frequently and these subscribers read my post.  I created pillar articles that got featured on popular bloggers and this had lead to an increase in readers.
2.  Outsourced task sooner: One of the issues that affect’s a lot of small business owners is that they try to do too much on their own because of the cost associated with outsourcing or they think they can do it more better. Well what I’ve notice over the years is that the sooner you outsource task that are not directly related to the money the better. Your goal should be to be more efficient in our business, because when we are efficient we increased our income dramatically.

I’m sure there are others, but that’s ok. Nobody’s perfect, but I will continue to strive for perfection. 

1. Make Daily Goals – Whenever I do this for my business, I end up being much more effective. I plan on doing that  much more in 2009.
2. Double my income for 2009- By creating more programs and packages. I believe that there will be an income explosion 2009.  
3. Outsource more – I’m enjoying what I do right now, but it can get quite tedious. Since working with Fabienne Frederickson, I’ve outsourced much more than I normally would. I have hired an virtual assistant and a personal assistant. In 2009, I hope to hire another virtual assistant that can help with managing my programs and most of my business operations.
4. Help more people – This has been the most rewarding part of what I do. When I get messages from people letting me know how much they’ve benefited from what I do, it gives me the energy to continue.
5. Pay off all my debt – In comparison to many others, I guess my debt isn’t that huge. But by the end of the year, I would like to pay off my car, credit cards and personal loans. I’ve already paid off a significant amount but there is still more to get rid off. I believe I can be debt free by the end of 2009.
6. Post more often to my blog. This year I will be doing a lot of videos. I have just got a new camera – Lumix DMC-TZ5 and this works fine in taking really cool videos.
7. Comment a bit More . To get more traffic I decided to start commenting on some popular blogs, I don’t comments enough. I try to answer people questions but I don’t get  more involved.  I need to.

8. Participate More in the Comments – To get more traffic I decided to start commenting on some popular blogs, I don’t comments enough. I try to answer people questions but I don’t get  more involved.  I need to.

   So that’s my summary of 2008 and projections for 2009. It has been great so far and I believe there is more success to come. Can wait for them to unfold.

   I would LOVE to hear what some of your goals are, so please leave some comments below.

   ~ Joyce Oladipo

   Joyce Oladipo, The Business Growth & Marketing Mentor, is creator of the Profit Building system, the proven step-by-step program that shows you exactly how to grow your business fast without spending extra money on marketing. To Add $1,000’s In Pure Profit To Your Business and receive her weekly marketing articles on dramatically increasing your income, visit www.BeAWealthyEntrepreneur.com

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1. News: Now BeAWealthyEntrepreneur has a Podcast

You can now listen to the content of  BeAWealthyEntrepreneur.com on the web, via iTunes or on your favorite media player.

You’ll notice a new “Listen Now” button at the top of each post. Click that button to view all of your options, or click here to see the BeAWealthyEntrepreneur.com Podcast page.

The BeAWealthyEntrepreneur.com Podcast is powered by Odiogo, which allows you to easily turn your blog posts into podcasts through a simple plugin. It takes less than five minutes to set up and adds a whole new set of features to your blog!

~ Joyce Oladipo

Joyce Oladipo, The Business Growth & Marketing Mentor, is creator of the Profit Building system, the proven step-by-step program that shows you exactly how to grow your business fast without spending extra money on marketing. To Add $1,000’s In Pure Profit To Your Business and receive her weekly marketing articles on dramatically increasing your income, visit www.BeAWealthyEntrepreneur.com.

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